“There are few agencies with which we have managed to align our values and goals and perform together beyond expectations. With the FRANC team we started building a customer database and developing it continuously. The strategic goal is to grow the loyalty programme, which – thanks to the FRANC team's attention to detail – really works. Teamwork is essential, because it involves not only office work and a well-built strategy but, above all, direct interaction with customers in our physical stores. Alongside its strategic approach and its focus on data and analysis to find opportunities, FRANC showed a deep understanding of the company's offline efforts and of our store staff, and adapted its strategy accordingly. That made the difference in the results of the campaigns we ran together.”

Adel Máté

Marketing Manager, Petry

I first heard about Franc through a campaign they ran. The city was flooded on every channel by a local brand, and I realised there was a good marketing strategy built by specialists behind it. After our first conversation with them, we quickly stopped looking for an agency in other cities. Working with the Franc team was very professional, marked by proactivity, empathy and initiative. We felt they stood by us as partners, that they were united and had taken on our targets as their own, treating them with the utmost seriousness. Our pre-opening campaign was a success, and the way our social media accounts were presented drew positive feedback internationally within Hilton.

Norbert Croitoru

Commercial Director, Hampton by Hilton Târgu Mureș

It was the first real support we had on employer branding, and it covered everything: image, graphics, copy and increased visibility, with measurable results. In just 3–4 months of effective collaboration we raised our visibility at events, introduced a new logo for the group, launched a new website, www.fomcogroup.ro, and built a strong visual identity. Daniela is solution-oriented, focused on objective and measurable results, and is not put off by difficulties – on the contrary, she becomes even more determined to reach the goals set.

Judit Nyulas

HR Director, FomCo Group

It is with joy and satisfaction that I share my experience with the team of professionals at Franc Agency. From identifying my needs and characteristics as a client all the way to executing the entire branding and communication project, I benefited from attention, care, knowledge and expertise able to meet the standards of even the most demanding clients.

Dr. Alin Băescu, MBA

CEO, BeHub